WARNING: Most examples used in link below use language that is not suitable for children.
Ah, social media. A marketer's dream come true, an English teacher's worst nightmare.
As a dyed in the wool content strategist and writer/editor, I am occasionally horrified by what passes for content in some media. And any certified human has to shudder a little at these "bloopers" below. That said, the irreverent Student-of-Human-Behavior side of me also delights in the absurdity.
The lesson here for marketers is simple:
1. Diligent proofreading is de rigueur for all media.
2. And good ol’ fashioned presence of mind is mandatory especially when the media is of the social persuasion.
Why? Because more people are likely to see your firm's Facebook and Twitter postings than your data sheets, so making the mistake of dashing off a Tweet on the fly can potentially cost you more than reprinting brochures.
(Will any of us ever forget the legendary Tweet by the Chrysler employee re: Detroit
Treat your posts with the same care you do your sales presentations. After all, you don't want to end up featured in a rogues' gallery like the one below, being shared by know-it-all like me, right? Right.
So, I share these with you to laugh, cry, scream in terror, or just shake your head in wide-eyed amazement.
http://www.someecards.com/2011/04/06/the-best-obnoxious-responses-to-misspellings-on-facebook
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